Immersive technology experts

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16

Years

3D animation experience

13+

Patents

AR & Head worn technology

20

Years

Service design experience

At Rock Paper Reality, we deliver industry-leading advice and create ground-breaking immersive experiences to progress your business and the world around us.

Our trusted clients

A world of immersive opportunity

We’ve got every immersive technology covered. Whether you’re starting your journey, need some direction, or want to go the whole nine yards, our award-winning strategists, creatives, and engineers can advise, design and build using the latest immersive technologies. Want to learn more? Check out our Web AR and AR Development updates.

Our work

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1/5

Ben & Jerry’s

Brand story-telling with a never-before-seen way of using augmented reality

We created a branded world for Ben & Jerry’s to educate the consumer on a brand new product range, and made Web AR history in the process. In partnership with Adobe, using their new AR app, Adobe Aero.

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2/5

Jackson Family Wines

Ground-breaking WebAR innovation to drive product growth

We boosted awareness, engagement, and produced record sales for Jackson Family Wine’s Pinot-Noir specialist brand, Siduri Wines. We used first-of-its-kind technology to entertain new and existing customers when telling the story of their 25-year-old winery.

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3/5

Intel

Intel’s new AI tech for Microsoft Build, brought to life

​​We developed an interactive Web AR experience within a manufacturing factory simulation that brought key Intel AI product features to life. Our LEGO-inspired factory environment was designed and built to demonstrate how Intel’s AI technology could improve anomaly detection in manufacturing and increase safety.

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4/5

Chronic Cellars

A fun on-label experience that explores a world of unpretentious, delicious wines with a rebel spirit

We designed, developed, and deployed a two-minute interactive game experience, which showcased the brand’s playful character and articulated Chronic Cellar’s brand story in a fun and creative way. 

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5/5

The Glenlivet

A fully immersive Web AR Portal to launch The Sample Room Collection

An interactive storytelling experience, which gave the user exclusive access to the virtual sample room, where they discovered more about each whisky in the Sample Room Collection. 

As seen in…

Sectors we work with

Film, TV, gaming, and much more – we use leading emerging technology to push the boundaries of content creation for the world’s biggest media and entertainment companies.

We’re for technology providers looking to enhance their capabilities or partner with a team of experts who can deliver head-turning, jaw-dropping immersive experiences that customers love.

The customer experience is everything in hospitality. Leading global brands across leisure, food and beverage have worked with us to raise the bar in customer loyalty and engagement.

We’ve helped some of the largest eCommerce brands enhance their customer experience, reduce friction, and instil buyer confidence by deploying immersive solutions to improve CX and increase growth.

Latest insights

Enhancing Brand Interactions with AI Avatars

Enhancing Brand Interactions with AI Avatars

AI avatars are transforming brand interactions by offering a level of personalization and personality that resonates with modern consumers, particularly Gen Z.

October 17th, 2024

Augmented Reality for Events

Augmented Reality for Events

By using Augmented Reality for events, commercial directors and experiential agencies can reduce costs, attract new audiences and educate prospects.

October 17th, 2024

Augmented Reality in Entertainment & Media

Augmented Reality in Entertainment & Media

AR’s ability to engage audiences brings new creative horizons for content creators and and opens new marketing and revenue opportunities for commercial directors.

October 17th, 2024

Augmented Reality in Sports

Augmented Reality in Sports

Augmented Reality is reshaping the way sports are consumed and creating unmissable opportunities for sports brands to connect with audiences.

October 17th, 2024

Immersive Learning & Training

Immersive Learning & Training

AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.

October 17th, 2024

Augmented Reality for Attractions

Augmented Reality for Attractions

AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.

October 17th, 2024

Augmented Reality in Tourism and Travel

Augmented Reality in Tourism and Travel

AR is revolutionizing the travel industry. We explore how AR tourism can shake up your business with remarkable competitive advantages and new revenue streams.

October 17th, 2024

Augmented Reality in eCommerce

Augmented Reality in eCommerce

Are you looking for new ways to wow your customers? Here’s how using augmented reality in eCommerce can help your brand stand out in a crowded market.

October 17th, 2024

Is WebAR Better than AR Apps?

Is WebAR Better than AR Apps?

Of the two main approaches to developing augmented reality (AR) experiences, WebAR works on nearly all devices without requiring downloads.

October 17th, 2024

10 Applications of Extended Reality

10 Applications of Extended Reality

Extended reality (XR) combines digital information with our environment. From business to education and the military, this technology is going mainstream.

October 17th, 2024

Augmented Reality in Fashion

Augmented Reality in Fashion

Are you looking for new and innovative ways to promote your brand? Learn how augmented reality in fashion can change the way you engage consumers.

October 17th, 2024

WebAR in the Beverage Industry

WebAR in the Beverage Industry

WebAR in the beverage industry allows brands to deeply engage customers. This elevates the user experience, allowing them to stand above the competition.

October 17th, 2024

Industrial and Manufacturing AR

Industrial and Manufacturing AR

Augmented reality is set to bring about the next revolution in the industrial and manufacturing industries. To not adopt it is to be left behind.

October 17th, 2024

The Best WebAR Experiences (8 Examples)

The Best WebAR Experiences (8 Examples)

Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.

October 17th, 2024

How Does Web-based Augmented Reality Work?

How Does Web-based Augmented Reality Work?

Web-based augmented reality (webAR) technology helps companies extend their reach through mobile devices. But, how does it work and what makes it effective?

October 17th, 2024

The Best Web AR Marketing

The Best Web AR Marketing

Web AR is a very effective medium to drive brand awareness and conversions. The only limit to this technology is creativity. So here’s some of the best Web AR Marketing examples to give you inspiration!

October 17th, 2024

The Challenges Behind Web AR Campaigns

The Challenges Behind Web AR Campaigns

Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.

October 17th, 2024

Examples of AR in Marketing

Examples of AR in Marketing

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October 17th, 2024

Everything You Need to Know About Web AR

Everything You Need to Know About Web AR

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October 17th, 2024

AWE Nite SF: The Holiday Party!

AWE Nite SF: The Holiday Party!

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October 17th, 2024

AR Ads & AR Commerce

AR Ads & AR Commerce

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October 17th, 2024

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