Saks Fifth Avenue - Hero Image

Saks Fifth Avenue

Frictionless shopping experience that improved buyer confidence, spending, and reduced returns

Services:

AR for Retail 

Tech:

3D & Immersive

Industry:

eCommerce

Key contributors
Preston Platt

Preston Platt

Patrick Johnson

Patrick Johnson

About the project

Saks shoppers could use smartglasses or phones to view virtual clothing on a rack in-store or at home, select items to buy, receive recommendations about related clothing or accessories and access relevant information about merchandise.

The app created a frictionless shopping experience that improved buyer confidence, increased spending per-visit, and reduced returned merchandise.

Saks Fifth Avenue - Unique Detail Gallery
Saks Fifth Avenue - Experience - Tracking image - Dice
Saks Fifth Avenue - Post Project - Users - Instagram Post

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Want to know more about RPR and how we can support or guide you on your immersive technology experience? Get in touch today.

Previous project

American Heart Association

Next project

Augmented World Expo

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