AI avatars are transforming brand interactions by offering a level of personalization and personality that resonates with modern consumers, particularly Gen Z.
Saks Fifth Avenue
Frictionless shopping experience that improved buyer confidence, spending, and reduced returns
Services:
AR for Retail
Tech:
3D & Immersive
Industry:
eCommerce
Key contributors
Preston Platt
Patrick Johnson
About the project
Saks shoppers could use smartglasses or phones to view virtual clothing on a rack in-store or at home, select items to buy, receive recommendations about related clothing or accessories and access relevant information about merchandise.
The app created a frictionless shopping experience that improved buyer confidence, increased spending per-visit, and reduced returned merchandise.
TALK TO US
Want to know more about RPR and how we can support or guide you on your immersive technology experience? Get in touch today.
Stay in the know
Sign up to our newsletter for exclusive updates and content, delivered directly to your inbox.
You can opt out at any time, please view our Privacy Policy for more information on how to unsubscribe.
Latest insights
By using Augmented Reality for events, commercial directors and experiential agencies can reduce costs, attract new audiences and educate prospects.
Rock Paper Reality
January 11th, 2023
3D billboards unlock new possibilities for innovative storytelling, allowing brands to engage consumers in a crowded marketplace.
Rock Paper Reality
January 11th, 2023
AR opens up new opportunities for connecting with audiences through social media platforms. We took a deep dive into existing and emerging use cases.
Rock Paper Reality
January 11th, 2023
AR’s ability to engage audiences brings new creative horizons for content creators and and opens new marketing and revenue opportunities for commercial directors.
Rock Paper Reality
January 11th, 2023
Augmented Reality is reshaping the way sports are consumed and creating unmissable opportunities for sports brands to connect with audiences.
Rock Paper Reality
January 11th, 2023
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
Rock Paper Reality
January 11th, 2023
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
Rock Paper Reality
January 11th, 2023
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
Rock Paper Reality
January 11th, 2023
AR is revolutionizing the cosmetics & beauty sector, from personalized experiences and virtual make up try-ons to engaging DOOH campaigns.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Hayley Hamilton
January 11th, 2023
AR is revolutionizing the travel industry. We explore how AR tourism can shake up your business with remarkable competitive advantages and new revenue streams.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Hayley Hamilton
January 11th, 2023
Augmented reality in finance refers to creating an interactive environment where real world objects are digitally enhanced to improve financial operations.
Rock Paper Reality
January 11th, 2023
Augmented reality (AR) is revolutionizing the restaurant industry. AR makes menus interactive, improves the dining experience, and aids in training.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Are you looking for new ways to wow your customers? Here’s how using augmented reality in eCommerce can help your brand stand out in a crowded market.
Rock Paper Reality
January 11th, 2023
WebAR development enables businesses to bring augmented reality to the widest possible audience. Frameworks and tools simplify the process.
Rock Paper Reality
January 11th, 2023
Are you looking for new and innovative ways to reach customers? Here’s how virtual reality showrooms “wow” customers and give you a competitive edge.
Rock Paper Reality
January 11th, 2023
Augmented reality and other extended reality technologies improve the customer experience for shoppers online and in stores.
Rock Paper Reality
January 11th, 2023
Of the two main approaches to developing augmented reality (AR) experiences, WebAR works on nearly all devices without requiring downloads.
Rock Paper Reality
January 11th, 2023
Extended reality (XR) combines digital information with our environment. From business to education and the military, this technology is going mainstream.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Patrick Johnson
January 11th, 2023
Are you looking for new and innovative ways to promote your brand? Learn how augmented reality in fashion can change the way you engage consumers.
Patrick Johnson
January 11th, 2023
WebAR in the beverage industry allows brands to deeply engage customers. This elevates the user experience, allowing them to stand above the competition.
Patrick Johnson
January 11th, 2023
How has augmented reality been applied in the healthcare and pharmaceutical industries?
Rock Paper Reality
January 11th, 2023
Augmented reality has generated increased efficiencies in many sectors. In order so stay competitive, businesses need to harness the technology.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Augmented reality is set to bring about the next revolution in the industrial and manufacturing industries. To not adopt it is to be left behind.
Rock Paper Reality
January 11th, 2023
Enterprise AR is set to bring about the next big wave of change in many industries. Businesses seeking to stay competitive should use the technology.
Rock Paper Reality
January 11th, 2023
WebAR is a huge undertaking for a marketing org; check out how RPR makes it easier.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Web-based augmented reality (webAR) technology helps companies extend their reach through mobile devices. But, how does it work and what makes it effective?
Rock Paper Reality
January 11th, 2023
Web AR is a very effective medium to drive brand awareness and conversions. The only limit to this technology is creativity. So here’s some of the best Web AR Marketing examples to give you inspiration!
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023
Update this short form copy under the ‘Excerpt’ accordion under the ‘Posts’ tabon this Insight’s admin page. Ideal length of 20-25 words.
Rock Paper Reality
January 11th, 2023