AI avatars are transforming brand interactions by offering a level of personalization and personality that resonates with modern consumers, particularly Gen Z.
Immersive technology experts
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16
Years
3D animation experience
13+
Patents
AR & Head worn technology
20
Years
Service design experience
At Rock Paper Reality, we deliver industry-leading advice and create ground-breaking immersive experiences to progress your business and the world around us.
Our trusted clients
A world of immersive opportunity
We’ve got every immersive technology covered. Whether you’re starting your journey, need some direction, or want to go the whole nine yards, our award-winning strategists, creatives, and engineers can advise, design and build using the latest immersive technologies. Want to learn more? Check out our Web AR and AR Development updates.
We specialise in engaging digital storytelling for brands. Web AR allows businesses to connect with audiences using app-less technology, meaning a quicker, easier way to tell your story using augmented reality.
We advise the world’s largest enterprises on the Extended Reality (XR). From augmented reality (AR) and virtual reality (VR) to mixed reality (MR), we help businesses to better fuse the physical and digital worlds.
For forward-thinking global businesses looking to operate in the 3D industry, adopt 3D technology, and deploy 3D activations, we have extensive experience in advising and delivering for the world’s biggest brands.
For media companies and studios looking to innovate with virtual production (VP), we’ve advised the world’s largest businesses on hardware, software, location, and market opportunity.
Our work
1/5
Ben & Jerry’s
Brand story-telling with a never-before-seen way of using augmented reality
We created a branded world for Ben & Jerry’s to educate the consumer on a brand new product range, and made Web AR history in the process. In partnership with Adobe, using their new AR app, Adobe Aero.
2/5
Jackson Family Wines
Ground-breaking WebAR innovation to drive product growth
We boosted awareness, engagement, and produced record sales for Jackson Family Wine’s Pinot-Noir specialist brand, Siduri Wines. We used first-of-its-kind technology to entertain new and existing customers when telling the story of their 25-year-old winery.
3/5
Intel
Intel’s new AI tech for Microsoft Build, brought to life
We developed an interactive Web AR experience within a manufacturing factory simulation that brought key Intel AI product features to life. Our LEGO-inspired factory environment was designed and built to demonstrate how Intel’s AI technology could improve anomaly detection in manufacturing and increase safety.
4/5
Chronic Cellars
A fun on-label experience that explores a world of unpretentious, delicious wines with a rebel spirit
We designed, developed, and deployed a two-minute interactive game experience, which showcased the brand’s playful character and articulated Chronic Cellar’s brand story in a fun and creative way.
5/5
The Glenlivet
A fully immersive Web AR Portal to launch The Sample Room Collection
An interactive storytelling experience, which gave the user exclusive access to the virtual sample room, where they discovered more about each whisky in the Sample Room Collection.
As seen in…
Sectors we work with
Latest insights
By using Augmented Reality for events, commercial directors and experiential agencies can reduce costs, attract new audiences and educate prospects.
3D billboards unlock new possibilities for innovative storytelling, allowing brands to engage consumers in a crowded marketplace.
AR opens up new opportunities for connecting with audiences through social media platforms. We took a deep dive into existing and emerging use cases.
AR’s ability to engage audiences brings new creative horizons for content creators and and opens new marketing and revenue opportunities for commercial directors.
Augmented Reality is reshaping the way sports are consumed and creating unmissable opportunities for sports brands to connect with audiences.
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
AR is having a big impact on attractions like museums, galleries and parks. We explore how it can drive consumer engagement and profits.
AR is revolutionizing the cosmetics & beauty sector, from personalized experiences and virtual make up try-ons to engaging DOOH campaigns.
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AR is revolutionizing the travel industry. We explore how AR tourism can shake up your business with remarkable competitive advantages and new revenue streams.
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Augmented reality in finance refers to creating an interactive environment where real world objects are digitally enhanced to improve financial operations.
Augmented reality (AR) is revolutionizing the restaurant industry. AR makes menus interactive, improves the dining experience, and aids in training.
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Are you looking for new ways to wow your customers? Here’s how using augmented reality in eCommerce can help your brand stand out in a crowded market.
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WebAR development enables businesses to bring augmented reality to the widest possible audience. Frameworks and tools simplify the process.
Are you looking for new and innovative ways to reach customers? Here’s how virtual reality showrooms “wow” customers and give you a competitive edge.
Augmented reality and other extended reality technologies improve the customer experience for shoppers online and in stores.
Of the two main approaches to developing augmented reality (AR) experiences, WebAR works on nearly all devices without requiring downloads.
Extended reality (XR) combines digital information with our environment. From business to education and the military, this technology is going mainstream.
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Are you looking for new and innovative ways to promote your brand? Learn how augmented reality in fashion can change the way you engage consumers.
WebAR in the beverage industry allows brands to deeply engage customers. This elevates the user experience, allowing them to stand above the competition.
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How has augmented reality been applied in the healthcare and pharmaceutical industries?
Augmented reality has generated increased efficiencies in many sectors. In order so stay competitive, businesses need to harness the technology.
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Augmented reality is set to bring about the next revolution in the industrial and manufacturing industries. To not adopt it is to be left behind.
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Enterprise AR is set to bring about the next big wave of change in many industries. Businesses seeking to stay competitive should use the technology.
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WebAR is a huge undertaking for a marketing org; check out how RPR makes it easier.
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Web-based augmented reality (webAR) technology helps companies extend their reach through mobile devices. But, how does it work and what makes it effective?
Web AR is a very effective medium to drive brand awareness and conversions. The only limit to this technology is creativity. So here’s some of the best Web AR Marketing examples to give you inspiration!
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